A Sound Economic Model Begins with a Solid Grasp On Your Numbers: How to Become the CFO of Your Business

Conventional success in real estate is marked by ego, unhealthy levels of grinding, and no sound economic model to speak of. It feels almost countercultural to talk about building a business with ease and elegance, instead of blood and guts. 

This brings me to my conversation with CEO of Culhane Premier Properties, Michael Weigand. The reason he was able to raise his price point by 60% was getting a really good grasp on the numbers, and truly becoming the CFO of the business. 

If we want to follow his example, how do we get better at tracking our numbers? How can we set up our profitability years in advance? 

In this episode, I discuss the key points from my episode with Michael Weigand. 

3 Things We Learned From This Episode

• Why conventional real estate success can be a trap 
• The 5 numbers you need to know to have a better grasp of your business 
• How we wrote the future profitability of our business years before we got there

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